Question 1

What is InstaReview.ai?

Accepted Answer

InstaReview.ai is an AI-powered voice feedback platform by Adtomatic Digital. Customers scan a QR code or tap an NFC stand to speak their feedback. The AI instantly transcribes, analyses sentiment, and alerts your team in real time — helping businesses resolve issues before they become negative online reviews.

Question 2

How does InstaReview.ai help Singapore SMEs improve their reputation?

Accepted Answer

InstaReview.ai captures customer feedback at the point of experience with zero friction — no app downloads, no lengthy surveys. Real-time sentiment alerts let staff act immediately on negative feedback. Happy customers are guided to leave Google reviews, building a stronger online reputation organically.

Question 3

What is PDPA compliance in Singapore?

Accepted Answer

Singapore's Personal Data Protection Act (PDPA) requires every business that collects, uses, or discloses personal data to meet obligations including consent, purpose limitation, data protection, breach notification, and more. Non-compliance can result in fines of up to S$1 million.

Question 4

How does Adtomatic's Cyber Essentials help Singapore SMEs with PDPA?

Accepted Answer

Cyber Essentials by Adtomatic Digital is a guided software platform that helps Singapore SMEs understand and work towards alignment with PDPA requirements — through internal gap analysis, DPO training modules, compliance checklists, and automated alerts. It is a practical tool to support your compliance journey, not a guarantee of compliance.

Question 5

Which Singapore businesses need PDPA compliance?

Accepted Answer

Any Singapore business that collects customer names, emails, phone numbers, payment details, medical records, or any other personal data must comply with PDPA. This includes retail stores, restaurants, clinics, e-commerce businesses, service providers, and any SME with a CRM, loyalty programme, or appointment system.

Question 6

Where is Adtomatic Digital based?

Accepted Answer

Adtomatic Digital Pte. Ltd. is a Singapore-registered company focused on helping Singapore SMEs with their digitalisation journey through practical AI-powered tools for customer experience and data compliance.